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Customer experience in financial services in Sub-Saharan Africa 31 January 2022

With nearly 200 million youth between the ages of 15-24, Sub-Saharan Africa is full of potential. In this upcoming report, jointly produced with KPMG, we will focus on three countries: Nigeria, Ghana, and Kenya. 

The financial services landscape in these dynamic countries is undergoing a major transformation. Digital channels are the primary way to reach customers and banks are moving quickly to adapt their offerings.

We will look at how banks are cultivating a customer-centric culture, elevating the customer experience, and keeping pace with youthful expectations.

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