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Overview

#EfmaSME18 
Renaissance, SME Banking 3.0: Digitise, Monetize and Grow
European banks have long been ambivalent to small and medium-sized enterprises (SMEs), but now that these businesses contribute around 12% of their total annual revenues, things are beginning to change. In fact, as the SME segment has potential for high growth over the next five years, 80% of European banks will make it a key priority in 2018 and beyond.  
First held in 2004, the annual Efma SME Banking Summit has become a must-attend annual event that focuses on the challenges facing SMEs in the evolving retail financial services landscape. From 13-14 June 2018, the 2018 summit in Paris will provide the perfect platform for Efma’s members to meet SME leaders and work together to define a strategy and roadmap for their SME banking success.
During the event, banks will be able to identify new ways to create segmentation and service models, develop end-to-end processes that redefine the roles of relationship managers (RMs), and discover the types of new products and services – both financial and non-financial – that are valued by SMEs.
Efma’s SME Banking Summit will also look at how banks can use Alibaba’s ecosystem example it’s not about using Alibaba as a partner, but about their ecosystem as an inspiration for SME Bankers as a growth engine to introduce new services into their value propositions. These could include procurement, logistics, operations, technology, marketing, sales, payment, financing and more.  

Delegates will also discuss how traditional banks can offer a stronger proposition than fintechs in core areas. Discussions will focus on fully analyzing how fintechs cater to SMEs in a business environment, how banks can digitize operations to improve the customer experience, how they can develop an ecosystem that offers a 360-degree overview of customers so they can increase the number of relevant customer touchpoints.
Sessions at the summit will explore the key areas banks need to focus on if they want to win and retain business from SME clients. Key topics will include: 
 
 • Banking transformation: how to leverage technological breakthroughs in SME banking          
• Using digital channels and artificial intelligence to redefine the role of traditional RMs
• Developing behavioral segmentation methods to better serve SME customers
• The benefits of viewing SME business owners as private and affluent banking customers, and how banks can create cross-functional value propositions, service models and product bundles
• How to create non-financial and value-added services to boost loyalty and create new revenue streams
• Ways to create and monetize intelligent data
• How banks can develop partnerships beyond the banking industry by offering accelerator programs, e-government services and more
• New ideas for client engagement, online tools, e-commerce and more
And there's more... Increased knowledge & networking opportunities
Get the most out of your time at SME Banking Summit with the Affluent & Private Banking Summit taking place in parallel, at the same venue! A chance to network more and learn about the benefits of viewing SME business owners as private and affluent banking customers.
Have a look on: www.efma.com/affluentprivate18
Efma’s SME Banking Summit will provide an opportunity for banks to drive a renaissance in SME banking, so book your place now to ensure you stay ahead of the curve! 

Speaker presentations

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Speaking Institutions

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Speakers

Devrim Ziya Tavil
Devrim Ziya Tavil BNP Paribas
Head of SME Banking
Thuy-Quoc Hoang-Co
Thuy-Quoc Hoang-Co Banque Populaire (BPCE Group)
Head of SME-Corporate Engineering
Mung Ki Woo
Mung Ki Woo BPCE
Directeur Digital B2B & Nouveaux Modèles Economiques
Gábor Győrfi
Gábor Győrfi Loxon Solutions
Regional Sales Director
Tamás Erni
Tamás Erni Loxon Solutions
Managing partner
Josephine Baliah
Josephine Baliah Nedbank
Head-Business Solutions, Card & Payments Acceptance
Evy Theunis
Evy Theunis DBS Bank Singapore
Executive Director
Jason Storsley
Jason Storsley Royal Bank of Canada
Vice President, Small Business
Ken Burke
Ken Burke Allied Irish Banks
Group Head of Mortgage Business & Credit Products
Philippe Wallez
Philippe Wallez ING Belgium
Managing Director, Retail & Private Banking
Emire Ilçin Selin Oz
Emire Ilçin Selin Oz Garanti BBVA
Co Founder at GarantiPartners
Simla Unal
Simla Unal BNP Paribas International Retail Banking
Head of Marketing -SME
Genevieve Fry
Genevieve Fry Danske Bank
Business Consultant - Digital Channels
Rohit Garg
Rohit Garg Mashreq Bank
Executive Vice President and Head of NeoBiz
Cornel Dixon
Cornel Dixon Backbase
Head of Middle East and Africa
Dorthe Jensen
Dorthe Jensen Danske Bank
FVP, Head of Web & Omni Channel Capabilities, Digital Bank Retail Channels
Etienne Vauchez
Etienne Vauchez Export Entreprises
CEO
Stefano Valvano
Stefano Valvano BCG
Partner and Managing Director
Per Skargren
Per Skargren Ludvig & Co
Head of Agriculture segment
Qamar Saleem
Qamar Saleem International Finance Corporation (USA)
Regional Manager Asia and Global SME Banking Lead, Financial Institutions Group, IFC
Marta Mróz-Sipiora
Marta Mróz-Sipiora Asseco Poland
Product Manager
Tomasz Gorski
Tomasz Gorski Idea Bank (Poland)
Member Of The Management Board
Sue Douthwaite
Sue Douthwaite Santander UK
Managing Director Santander Business
Sander Cansever
Sander Cansever Yapi Kredi Bankasi
Head of SME Banking Strategic Marketing
Marcelo Toledo
Marcelo Toledo Banco Itau SA
Head of Digital Business
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Agenda

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