John Hancock and Human API join forces to transform the life insurance purchase process
15 January 2020
John Hancock announces a major step forward in significantly streamlining the life insurance buying experience through a strategic collaboration with…

Efma feature
Customer engagement in a digital world
17 December 2019
A new Efma report is out now that examines technological changes and how best to engage with customers in new and ever-expanding digital channels.

USAA advancing automated decisioning of electronic medical records for life insurance
05 December 2019
USAA Life has announced it has become the first in the industry to achieve an automated decision of electronic medical records (EMR) for life insurance…

Northwestern Mutual announces new accelerated underwriting capabilities
21 November 2019
To create a more integrated and seamless experience for its clients, Northwestern Mutual is leveraging technology and innovation to help more Americans…

Emirates NBD offers instant account opening on mobile
06 November 2019
Emirates NBD, a leading banking group in the Middle East announced the launch of instant account opening for new customers straight from their smartphone.…

Krungsri unveils its strategy to double its mobile users
25 February 2019
Over 800 million baht is allocated for KMA advancement under three core strategies, i.e. acquisition, services, and marketing. Dozens of services are…

The rise of Gen Z
13 December 2018
Julia Carreon is a 25-year digital professional who has worked primarily in financial services at a Global 25 company. Here she discusses the #RiseofGenZ…

Helping students to turn into the loyal customers of tomorrow
05 December 2018
American students face high fees when studying at college and university, and for many, the only choice they have is to take out a loan. BankMobile, Fifth…

Bank Millennium buys Euro Bank
06 November 2018
Bank Millennium and Société Générale signed the agreement on the purchase of Euro Bank by Bank Millennium. Under this transaction,…

Banker's view
How Shinhan Bank Japan is staying competitive
10 October 2018
Satoshi Tateyama, head of innovation at Shinhan Bank Japan, which is currently celebrating its 9th anniversary, tells Efma’s Boris Plantier how…

Efma articles

Keep abreast of the latest initiatives and trends in the retail financial services industry.

Efma members are able to access news, articles, interviews, reports and case studies online, via the device of their choosing.

The data, which is regularly updated and supplemented with executive interviews and articles authored by industry experts, also provides an insight into new products, technologies, operational and customer service innovations.

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