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Social mobility is booming across Asia, Africa and the Middle East 29 October 2018

More than half (59%) of emerging affluent consumers in Asia, Africa and the Middle East are experiencing upward social mobility, a new Standard Chartered study shows. Of these, 7% are enjoying ‘supercharged’ social mobility, not just relative to the previous generation, but compared to the rest of the socially mobile.

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Keywords

Affluent/Private

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