Know your customer 03 November 2017

Europe’s banks need to take their customer experiences to the next level, amid fintech disruption, regulatory upheaval and evolving customer expectations for a more personalised experience. The 2017 Efma-EY report, Tailoring the data driven customer experience, explores the challenges banks face, and how they can harness the power of data to strengthen the bond with their customers and gain competitive edge.

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