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An era of new deals, alliances and higher stakes
Overview
For many in the cards and payments industry, these are difficult times. The global economy is in turmoil, and consumers, policy-makers and investors are looking for fresh ideas and stronger leadership to take the financial industry out of distress.
As financial executives’ decision-making comes under increasing scrutiny, it is crucial to be ahead of the game. Cards and Payments 2009 is a leading event in Efma’s portfolio of senior-level networking forums.
This year will take a visionary, case-study and networking approach, allowing all professionals from the international cards and payments sector to share experiences with familiar peers and newcomers emerging from mobile, transport and smart card sectors.
However, the current difficulties facing some in the industry conversely are producing opportunities for others. With more consumers trying to avoid debt, many are turning to debit cards as a means to budget their finances more effectively. One thing is clear, whether it be debit, credit, revolving, virtual or multifunctional cards, their payment potential is just part of the whole picture of solutions during these uneasy times.
On the industry regulatory framework side, there are still many hot topics with the wider implementation of SEPA, the Direct Debit framework and the European Payment Services Directive (PSD).
The directive has a consumer protection element, contained in a requirement for transparent terms that allows consumers to compare services. It promotes both competition and modernisation of the payments infrastructure with a view to faster payment times. The PSD also provides the legal underpinning for SEPA.
This year’s attendees will discover the latest on:
• How SEPA can deliver its fullest potential and provide greater cash management benefits
• Ways to turn the economic recession into an advantage with a strong focus on growth
• Which emerging technologies can help secure your customer relationships in a tight market
• Lessons from those who are driving profits with pre-paid initiatives
• How to drive efficiencies through and encourage acquirer and customer fullest support
• Benchmark mobile banking and payments within the contactless world
• How to forge new partnerships across transport, education and mobile phone
In the past years, this event has attracted over 350 delegates from throughout the world. It will be divided in three interactive and informative days. This event is an important calendar date for professionals in the cards and payments field offering an opportunity to share experience and insights with industry leaders.
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