This heading offers an overview of recent studies carried out by Efma in collaboration with international consulting firms and research companies

• Efma studies are intended to assist members in their reflections in the area of retail financial services: marketing banking services, products and services, distribution circuits, multi-channel banking, online financial services, customer relationship management, etc.
  A summary is made available to all visitors, after identification. 

• Upcoming Efma studies: this section offers an overview of the forthcoming studies. Efma members are invited to reserve a copy and receive an email the day of the publication

• Other studies are selected from Internet sites, according to the interest of their subject for professionals from the retail banking and insurance sectors. To insert a study under this heading, please contact Boris Plantier

The consultation of this observatory is open to everyone. Only the downloading of Efma studies is reserved for its members, after identification.