Efma’s direct relations with the financial institutions that make up its membership are based on a network of contacts, composed of people holding positions of responsibility within each member institution. In most cases they are business line managers (distribution, products, market, marketing, risk, etc.) or people reporting directly to them. These close contacts within each member institution form a network that shapes and nurtures the Association’s activities, while serving as a focal point for the distribution of the Association’s services.

Each Efma member institution has a delegate who is responsible for his or her group’s membership. The Delegate is kept regularly informed about all the Association’s activities and services and is the Association’s key contact person. In multi-business line or multinational groups, the delegate may be supported by Co-Delegates, who serve as institutional contacts at their level.

Furthermore, other senior executives have volunteered to help Efma in specific ways. For example, the members of the Editorial Committee represent banks and insurers from more than ten countries from three continents. In addition, we must not forget the chairs of the various online communities and councils. Finally, the speakers who have addressed an Efma event and the authors who have contributed to the magazine are also considered as part of the community of people close to Efma.