45th Efma Congress: Banking Transformation

26 to 27 October 2017

twitter.png (16 KB)#EfmaCg17

The new face of banking

There’s no question that retail banking is undergoing a huge transformation. A large part of this is driven by open banking and PSD2, which will drive a new wave of innovation and customer-focused services as a result of banks having to open up customer data to third-party software and app providers through open APIs. Google, Amazon, Facebook and Apple, along with other new players from outside of the industry, are already exploring the opportunities that this presents, compounding the need for traditional retail banks to step up if they want to survive.

Efma’s 45th Congress in Rome will provide a stage for pioneers from both inside and outside of the industry to showcase the new face of banking. Delegates will find out how they can achieve sustainable competitive advantages to stay the course, win the customer and generate new profits.  

The Congress will cover the following hot topics:

 How to tackle the aftermath of PSD2
 Why the Plug & Play philosophy is key in an open banking era
 The need to shift from ego-systems to eco-systems to become more efficient
 The new paradigm of digital transformation
 The evolution of leadership and culture
 Repositioning for new ecosystems and applying a start-up mentality
 Getting ready for future disruptive scenarios: how BigTechs and platformification can lead to a fundamental shift in the industry
 De-risking the digitisation journey to new value
 Transform the operating model to fend off margin erosion from efficient competitors
 Rethinking governance for speed and systematic innovation
 Transforming the IT legacy infrastructure
 Bridging the capabilities gap in digital with customer self-service, bots and analytic engines
 Sustainable banking
 The need to become obsessed about the customer
 Demonstrating customer obsession in your own behaviours

As well as benefitting from unique networking opportunities, attendees will also have the chance to learn from Efma’s Global Innovation Award winners who are already succeeding in moving the industry forward. What’s more, Efma’s second Outstanding Women in Finance Ceremony will take place during the Summit, allowing delegates to explore how women from some of the world’s biggest banks are instigating change.

Take a look at the research conducted by Efma around the focus of digital transformation within the finance industry. Studies to be added soon:
• Digital transformation digest by Efma

This event is a must for all retail banks who are trying to successfully navigate today’s ever-changing operating landscape. Don’t miss out, reserve your place now.  


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For more details, contact:

Jezabel.jpg (9 KB) Jezabel Chave
Event Manager
+33 1 47 42 52 72

Get a feel of the 44th Efma Congress:
Banking Transformation, with:

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What delegates said at #EfmaCg16

"Excited of being on this Summit."

Charbel Bteish, Office Manager at the Retail Banking Division, Fransabank, Lebanon

What delegates said at #EfmaCg16

"A lot of interesting cases and inspirational ideas."

Antonella Indelicato, Head of Process and Lean Management, Credem Banca, Italy

What delegates said at #EfmaCg16

"Good panel of speakers. Good organisation. Good breakdown between private and affluent."

Horace Laudi, Executive Head BOV Centralised Operations, Bank of Valletta, Malta


Interested in sponsoring this event?

We offer you a wealth of opportunities:

  • Speaking slots to share your experience with a senior audience
  • Exhibition locations to develop relationships with your target market
  • Marketing visibility to improve your reputation within the industry

Take advantage of our affiliation with over a third of the world’s biggest banks!

For more info, please contact sponsorship@efma.com
or +33 1 47 42 52 72